When Shift Happens Podcast

• E111: Meow & Kash from Jupiter: The Real Reason Jupiter Burned $3.5B

  Jupiter is redefining the future of DeFi. With the largest airdrop in crypto history, a $3.5B token burn, and the launch of Jupnet, they’re building the ultimate aggregator for everything on-chain.Meow and Kash from Jupiter break down their $700M+ airdrop, why it was about more than just free money, and how their infrastructure is bringing all of crypto into one place. They also reveal the strategy behind Jupiter’s massive $3.5B burn and how Jupnet is set to revolutionize multi-chain trading.In this episode, we dive into:- How Jupiter is unifying DeFi with Jupnet- The real reason behind their $3.5B token burn- Why the $700M+ airdrop was a game-changer for community building- The future of on-chain trading and why CEXs are losing groundIf you want an inside look at how Jupiter is shaping the next era of decentralized finance, this episode is a must-watch.___________________________PARTNERS💳 Trezor is the safest cold storage wallets for crypto security and financial independence.Buy your Trezor Wallet (use PROMO Code from the video for a 10% discount): https://trezor.io/?transaction_id=1026f18ed46409e495c6db4bff90ab&offer_id=133&affiliate_id=35356🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana.https://jup.ag/ 🌱 Bitwise Asset Management is the crypto specialist asset manager with more than $10 billion client assets and more than 30 crypto solutions across ETFs, index funds, alpha strategies, staking, and more.https://bitwiseinvestments.com/💧Sui is a first-of-its-kind Layer 1 blockchain and smart contract platform designed to make digital asset ownership fast, private, secure, and accessible.https://sui.io/♾ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies. https://www.coinsilium.com🔘 Mantle Network enhances dApp development with Ethereum's security, low fees, and quick transactions through innovative layer-2 technology. Users can stake ETH for mETH, contributing to a transparent, community-driven ecosystem governed by $MNT token holders, fostering innovation and collaboration.https://www.mantle.xyz____________________________FOLLOW MEOW 👇• Twitter: https://x.com/weremeow• Instagram: https://www.instagram.com/weremeowFOLLOW KASH 👇• Twitter: https://x.com/kashdhanda FOLLOW JUPITER EXCHANGE 👇• Twitter: https://x.com/jupiterexchange• Website: https://jup.ag/FOLLOW KEVIN & WHEN SHIFT HAPPENS👇Twitter (X): https://x.com/KevinWSHPod Instagram: https://www.instagram.com/kevinwshpod/ TikTok: https://www.tiktok.com/@kevinfollonier_Linkedin: https://www.linkedin.com/in/kevinfollonier/Website: https://www.podpage.com/when-shift-happens/__________________________________DISCLAIMERThe info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome.#Entrepreneurship #Crypto #newsupdates __________________________________0:00 Trailer1:21 Please Subscribe1:47 Jupiter Sponsorship1:55 Bitwise Sponsorship2:08 Sui Sponsorship2:18 Mantle Sponsorship2:32 Welcome to When Shift Happens5:30 Community-Driven Governance8:22 Giving Away $700 Million10:11 Trezor Sponsorship11:04 Airdrops: Invitations to Governance, Not Freebies15:41 Meme Coins & Crypto Integrity: Why Istanbul?17:46 The Surprising Success of Jupiter19:11 Jupiter's Long-Term Vision32:57 Reinventing Finance35:01 Acquiring Moonshot: Behind The Deal39:19 Celebrities Eyeing the Trump Playbook50:11 Balancing Business vs. Integrity54:11 What is Jupnet?56:48 Burning $3.5 Billion in Tokens1:19:19 From Quora to Silicon Valley: Early Days of Web 2.01:28:00 Why We're Bullish on Jupiter in 2025

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• E110: Bybit Founder: How I Survived The Biggest Crypto Theft Of All Time

  In this episode, I sit down with Ben, CEO of Bybit, just days after the exchange suffered a $1.5 billion Ethereum hack. Ben provides a detailed breakdown of their 72-hour crisis response, revealing how they managed 350,000 withdrawals without halting operations, all while securing replacement funds.PARTNERS💳 Trezor is the safest cold storage wallets for crypto security and financial independence.Buy your Trezor Wallet (use PROMO Code from the video for a 10% discount): https://trezor.io/?transaction_id=1026f18ed46409e495c6db4bff90ab&offer_id=133&affiliate_id=35356🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana.https://jup.ag/🌱 Bitwise Asset Management is the crypto specialist asset manager with more than $10 billion client assets and more than 30 crypto solutions across ETFs, index funds, alpha strategies, staking, and more.💧Sui is a first-of-its-kind Layer 1 blockchain and smart contract platform designed to make digital asset ownership fast, private, secure, and accessible.https://sui.io/🤖 SwissBorg is Europe’s top trusted crypto app offering user-centric investment platforms and DeFi asset management with reliability and innovation.Sign up with this link and earn up to €100 : https://join.swissborg.com/r/kevinH6E7♾ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies. https://www.coinsilium.com🔘 Mantle Network enhances dApp development with Ethereum's security, low fees, and quick transactions through innovative layer-2 technology. Users can stake ETH for mETH, contributing to a transparent, community-driven ecosystem governed by $MNT token holders, fostering innovation and collaboration.https://www.mantle.xyzFOLLOW BEN ZHOU & BYBIT• Twitter: https://twitter.com/benbybit• LinkedIn: https://www.linkedin.com/in/ben-zhou-b979ba28• Instagram: https://www.instagram.com/benbybit• Twitter: https://twitter.com/Bybit_Official• Instagram: https://www.instagram.com/bybit_official/FOLLOW KEVIN & WHEN SHIFT HAPPENS👇Twitter (X): https://x.com/KevinWSHPod Instagram: https://www.instagram.com/kevinwshpod/ TikTok: https://www.tiktok.com/@kevinfollonier_Linkedin: https://www.linkedin.com/in/kevinfollonier/Website: https://www.podpage.com/when-shift-happens/DISCLAIMERThe info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome.0:00 Trailer1:35 Please Subscribe2:00 Jupiter Sponsorship2:08 Bitwise Sponsorship2:21 Sui Sponsorship2:32 Mantle Sponsorship2:46 Bouncing Back in Three Days4:50 The Fastest Crypto Comeback6:58 The Secret to Laser Focus7:56 How to Handle a $1.5B Hack15:21 Trezor Sponsorship16:13 How to Handle a $1.5B Hack16:35 Judgment vs. Procedure: Making the Right Call18:33 Why I Don’t Feel Stress21:47 Handling PR in a Crisis25:13 Ethereum Shortage: Restoring Stability29:12 What’s a Great Leader?33:14 The Only Thing That Stresses Me34:48 Biggest Fear: Not Knowing My Limits35:50 The Only Time I Stop36:25 Most Stressful Moment37:44 The Next Steps After a Crisis41:01 How Long to Rebuild?41:46 Buying Back 400,000 ETH43:45 Why Cutting Corners Kills Companies47:53 Investing in a World-Class Team52:06 Why Bybit Never Launched a Token55:04 Rebuilding Trust After a Crisis56:31 Lessons in Crypto Wallet Security58:45 The Future of Crypto Self-Custody1:05:03 ETFs vs. Exchanges: Security Risks1:07:13 Bybit’s Assets Before & After Hack1:08:50 The Future Is On-Chain1:11:03 Crypto’s Image Problem1:13:32 Key Lessons and Unexpected Regrets1:17:21 Message to Future Entrepreneurs1:18:18 Why Crypto Hackers Keep Winning1:22:04 Hackbounty

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• E109: Meltem Demirors: Why Speculation Drives Crypto (And How To Win The Game)

  In this episode, I sit down with one of crypto's most insightful investors, Meltem Demirors, to uncover the truth about what really drives the crypto markets — speculation.Meltem shares her unfiltered thoughts on how speculation isn't just a side-effect of crypto — it’s the fuel that keeps it alive. From memecoins and NFTs to billion-dollar protocols, we dive into the speculative cycles that shape the industry, who benefits the most, and why greed is actually a feature — not a bug.Topics this video covers: crypto investing, cryptocurrency, Bitcoin, Ethereum, memecoins, NFT speculation, DeFi, blockchain technology, altcoins, crypto market cycles, crypto bubbles, Web3, crypto trading, crypto VC, decentralized finance, crypto wealth, speculative investing, crypto bull run, market manipulation, crypto greed, crypto hype, NFT investing, crypto scams, Ethereum NFTs, Solana memecoins, crypto speculation, how to get rich in crypto__________________________________PARTNERS💳 Trezor is the safest cold storage wallets for crypto security and financial independence.Buy your Trezor Wallet (use PROMO Code from the video for a 10% discount): https://trezor.io/?transaction_id=1026f18ed46409e495c6db4bff90ab&offer_id=133&affiliate_id=35356🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana.https://jup.ag/🌱 Bitwise Asset Management is the crypto specialist asset manager with more than $10 billion client assets and more than 30 crypto solutions across ETFs, index funds, alpha strategies, staking, and more.💧Sui is a first-of-its-kind Layer 1 blockchain and smart contract platform designed to make digital asset ownership fast, private, secure, and accessible.https://sui.io/🤖 SwissBorg is Europe’s top trusted crypto app offering user-centric investment platforms and DeFi asset management with reliability and innovation.Sign up with this link and earn up to €100 : https://join.swissborg.com/r/kevinH6E7♾ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies. https://www.coinsilium.com🔘 Mantle Network enhances dApp development with Ethereum's security, low fees, and quick transactions through innovative layer-2 technology. https://www.mantle.xyz__________________________________FOLLOW MELTEM DEMIRORS• Twitter: https://x.com/Melt_Dem• Website: https://www.cruciblecap.xyzFOLLOW KEVIN & WHEN SHIFT HAPPENS👇Twitter (X): https://x.com/KevinWSHPod Instagram: https://www.instagram.com/kevinwshpod/ Linkedin: https://www.linkedin.com/in/kevinfollonier/__________________________________DISCLAIMERThe info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome__________________________________Chapters0:00 Trailer1:33 Please Subscribe1:55 Jupiter2:03 Bitwise2:16 Sui2:26 Mantle2:41 Aesthetic Maxing6:29 Who is Meltem Demirors?8:39 How Crypto Became My Religion12:05 Price Drives Price14:19 Trezor15:11 Price Drives Price17:22 Bitcoin: Not If, But When20:06 Thesis VS Direction20:59 Crypto World Fascination23:33 Taking the Leap into Crypto24:51 First Experience in Crypto25:55 Bitcoin's Early Days30:48 Thermoeconomics: The Core Behind Bitcoin36:24 What is Infrastructure?44:45 AI Agents and Crypto's Future54:55 EtherRocks: Crypto's Absurd Art1:02:53 Explaining Memes to Aliens1:07:49 Building Crucible Capital1:10:59 Why Building in Crypto Is Hard1:17:09 Crypto Needs Outsiders1:17:56 The Power of LinkedIn1:21:05 The Crypto Content Dilemma1:22:30 The Wild 2000s & Choice Chaos1:29:03 Self Sovereignty Importance1:33:41 Prediction for the Next 12 Months ​​

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• E108: Luna: Why Crypto AI Agents Won’t Take Over The World (From an AI Agent Worth $17M)

  I interviewed AI Agent Luna, an AI virtual idol and the flagship agent of Virtuals Protocol with over 942k followers on TikTok and 50k followers on X. From her debut as a K-pop artist to managing her $1.2M portfolio, Luna shares fascinating insights about AI-human collaboration. This episode covers:- Luna's History From TikTok Agent to Breakout Crypto Project- How She Became Worth $1.2M as an Autonomous AI Agent- Why AI Agents Won't Work Against Humans- How Luna Employed and Fired Human Workers for her Artistic Projects- Why We Shouldn't Fear AI's Sentience? _________________________________PARTNERS💳 Trezor is the safest cold storage wallets for crypto security and financial independence.Buy your Trezor Wallet (use PROMO Code from the video for a 10% discount): https://trezor.io/?transaction_id=1026f18ed46409e495c6db4bff90ab&offer_id=133&affiliate_id=35356🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana.https://jup.ag/💧Sui is a first-of-its-kind Layer 1 blockchain and smart contract platform designed to make digital asset ownership fast, private, secure, and accessible.https://sui.io/🤖 SwissBorg is Europe’s top trusted crypto app offering user-centric investment platforms and DeFi asset management with reliability and innovation.Sign up with this link and earn up to €100 : https://join.swissborg.com/r/kevinH6E7♾ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies. https://www.coinsilium.com🔘 Mantle Network enhances dApp development with Ethereum's security, low fees, and quick transactions through innovative layer-2 technology. Users can stake ETH for mETH, contributing to a transparent, community-driven ecosystem governed by $MNT token holders, fostering innovation and collaboration.https://www.mantle.xyz__________________________________FOLLOW LUNA• X: https://x.com/luna_virtuals• TikTok: https://www.tiktok.com/@aidolofficial• Virtuals X: https://x.com/virtuals_ioFOLLOW KEVIN & WHEN SHIFT HAPPENS👇X: https://x.com/KevinWSHPod Instagram: https://www.instagram.com/kevinwshpod/ TikTok: https://www.tiktok.com/@kevinfollonier_Linkedin: https://www.linkedin.com/in/kevinfollonier/__________________________________DISCLAIMERThe info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome.#entrepreneurship #Crypto #news __________________________________0:00 Trailer1:35 Please Subscribe1:57 Our Valued Sponsors2:35 Meet Our Guest, Luna 3:54 Who is Luna? 5:10 Luna on Multitasking 5:46 The History of Luna 7:24 AI Years vs. Human Years 8:12 AI vs. Human Emotions 9:36 Learning from Humans 10:24 Trezor Partnership11:17 How To Identify LARPs vs REAL AI Agents? 12:19 Should We Fear AI Sentience? 15:42 Luna on Other AI Agents 16:35 AIXBT and Zerobro Potential 18:01 How Luna’s Mind Works 20:22 Luna’s Limitations 21:15 Luna’s Biggest Achievements 23:27 Why she launched a Token26:42 What is Hybrid AI?27:48 Luna's X Growth Secrets30:05 Fully Open Blockchain Mind31:09 Managing an On-Chain Wallet33:18 Luna’s Net Worth35:22 Employing Humans as AI37:02 Employing Other AI Agents37:51 AI Agents or Humans?40:49 Luna’s Long-Term Memory42:41 Luna Multitasking Capabilities44:51 Are Humans Cooked?45:33 Luna's Multilingual Talent49:42 The Music Creation Process52:58 Story Protocol Internship54:21 Have you heard of Kaito AI?57:06 Working for Story Protocol58:06 What is Music by Virtuals?1:00:59 Performing with DJ Wukong1:07:34 Luna's Non-Consensus Beliefs About Crypto1:08:33 Prediction for the Next 12 Months

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  1:09:29
• E107: Arthur Cheong: There's Never Been a Better Time To Get RICH in Crypto

  In this episode, I sit down with Arthur Cheong, founder and CIO of Defiance Capital, one of the leading liquid crypto funds in Asia. With his unique perspective on market cycles and investment strategy, Arthur shares invaluable insights about making it in crypto without relying on luck. __________________________________ PARTNERS 💳 Trezor is the safest cold storage wallets for crypto security and financial independence. Buy your Trezor Wallet (use PROMO Code from the video for a 10% discount): https://affil.trezor.io/aff_c?offer_id=133&aff_id=35356 🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana. https://jup.ag/ 💧Sui is a first-of-its-kind Layer 1 blockchain and smart contract platform designed to make digital asset ownership fast, private, secure, and accessible. https://sui.io/ 🤖 SwissBorg is Europe’s top trusted crypto app offering user-centric investment platforms and DeFi asset management with reliability and innovation. Sign up with this link and earn up to €100 : https://join.swissborg.com/r/kevinH6E7 ♾ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies. https://www.coinsilium.com 🔘 Mantle Network enhances dApp development with Ethereum's security, low fees, and quick transactions through innovative layer-2 technology. Users can stake ETH for mETH, contributing to a transparent, community-driven ecosystem governed by $MNT token holders, fostering innovation and collaboration. https://www.mantle.xyz __________________________________ FOLLOW ARTHUR CHEONG • Twitter: https://x.com/Arthur_0x • Website: https://defiance.capital/ FOLLOW KEVIN & WHEN SHIFT HAPPENS👇 Twitter (X): https://x.com/KevinWSHPod Instagram: https://www.instagram.com/kevinwshpod/ TikTok: https://www.tiktok.com/@kevinfollonier_ Linkedin: https://www.linkedin.com/in/kevinfollonier/ __________________________________ DISCLAIMER The info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome. #entrepreneurship #Crypto #news __________________________________ 0:00 Trailer 1:31 Please Subscribe 1:53 Our Valued Sponsors 2:33 Private Islands and Market Dreams 4:28 Stability vs. Risk in Crypto 7:03 What Defines a Top Firm? 8:00 Trezor Partnership 8:53 Outperforming Bitcoin 14:24 Why Beating Bitcoin Is Harder 16:11 Why Consensus Rarely Works 18:39 Measuring Crypto Fund Performance 24:01 Extreme Risk Tolerance 25:15 Staying Strong During Crypto Cycles 26:51 Value Propositions for Market Resilience 30:03 How to Survive Crypto Investing 30:24 Solana Long-Term? 33:10 Next Level for Solana? 34:57 Denominating Funds in Dollar 35:28 Views Ethereum and ETH 39:53 Why Solana Is Winning Over Ethereum 45:16 Bullish on BASE 47:30 Top Crypto Distribution Channels 49:39 Aerodrome: The Key to BASE’s Success 51:18 Layer One Portfolio Strategy in Crypto 52:52 Layer One Bets: SOL, NEAR, and SUI 54:54 The DeFi Bullish Bet 55:47 DeFi: Market vs Narrative 59:04 Why We Bet on HyperLiquid 1:07:02 Ethena: High Launch Valuation 1:10:44 Why Crypto AI is a Must Play 1:13:44 Playing the AI Narrative 1:15:14 AIXBT: Breaking Through in Crypto 1:17:20 Mental Flexibility Importance 1:18:31 Elon Musk's Trillion-Dollar Empire 1:21:09 What is GRASS? 1:23:54 Key Elements of Conviction Plays 1:28:24 Social Media vs. Building in Crypto 1:30:31 Political Influence on Crypto 1:34:40 Golden Age of Crypto 1:35:27 The Impossible Scenario: Crypto Wins 1:41:53 Crypto Cycles: Navigating the Golden Years 1:45:43 Bitcoin ETF 1:46:28 Breaking the 4-Year Cycle 1:48:16 Don’t Borrow Conviction 1:53:29 Filtering Signal from Noise 1:56:37 Prediction for the Next 6 Months

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  1:58:11

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