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Cold Call

Podcast Cold Call
HBR Presents / Brian Kenny
Cold Call distills Harvard Business School's legendary case studies into podcast form. Hosted by Brian Kenny, the podcast airs every two weeks and features Harv...

Episodios disponibles

5 de 251
  • The Leadership Style of Football Legend Deion Sanders
    In 2022, Deion Sanders, known as “Coach Prime,” was hired as head coach of the University of Colorado football team, which had only one winning season in the previous 15 years. Many observers were excited to have the two-time Super Bowl champion as CU’s new head coach. But some questioned whether Sanders had the experience needed to turn around a team in a highly competitive athletic conference. Others wondered whether his “old school” leadership style would be effective with today’s student-athletes. Still others doubted whether his approach would be sustainable. In this conversation with host Brian Kenny, Harvard Business School Senior Lecturer Hise Gibson discusses Sanders’ leadership style and effectiveness exhibited in the case study “Deion Sanders: The Prime Effect.”
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    30:23
  • Scaling a Family Business While Maintaining Founding Values
    One of the oldest Black-owned security firms in the U.S., Johnson Security Bureau credits much of its success to its status as a woman-owned, minority-owned family firm. To grow the business, however, CEO Jessica Johnson-Cope considers partnering with security firms in other states, something that threatens to weaken some of her company’s founding values. She also considers expanding the business into cybersecurity. In this conversation, Harvard Business School Senior Lecturer Henry McGee and CEO Jessica Johnson-Cope discuss the issues in the case “Johnson Security Bureau: Building Multigenerational Success.”
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    31:06
  • A New Model for Funding Healthcare Innovation
    Entrepreneur Duke Rohlen creates California-based Ajax Health under a new model. Partnering with private equity firms, Rohlen considers a $1 billion bid to buy medical device maker Cordis. If Ajax’s bid is successful, they will invest an additional $300 million to fund an accelerator to develop innovative new products to drive growth. Is Cordis the right opportunity for Rohlen and his team? Ajax Health founder Duke Rohlen (HBS MBA 2001) and HBS Professor Regina Herzlinger join host Brian Kenny to discuss the key success factors for both start-up and established medical technology firms. The case “Ajax Health: A New Model for Medical Technology Innovation” showcases how to structure a firm—in any industry—to maximize innovation and financial returns by better aligning incentives for the different skill sets required.
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    38:32
  • How Entertainment Lawyer John Branca Negotiated for the Beatles Songs Catalog
    In 1985, pop music superstar Michael Jackson instructed his attorney, John Branca, to bid for the Northern Songs music catalog, which contained the songs of the Beatles. In a challenging negotiation, Branca secured the rights to the collection. Over the next three decades, first as Jackson’s attorney and later as the executor of his estate, Branca undertook numerous complex negotiations to secure and expand Jackson’s music publishing empire until it became the largest music publishing company in the world. Harvard Business School professor James K. Sebenius joins host Brian Kenny and a live audience of Harvard Business School alumni to discuss how to deal with tough negotiators effectively and ethically.
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    31:17
  • How Pernod Ricard Is Integrating AI into Its Workforce
    With operations in 70 countries and 20,000 employees, Pernod Ricard is a leader in premium international spirits. The company had achieved its leadership position in the market largely through strategic acquisition and an ability to build and grow its brand over time. But pressure to continually expand its extensive brand portfolio in order to meet customer demand meant that its traditional analog processes were not allowing the company to effectively manage its huge portfolio of products. In response, the company launched four key digital programs (KDPs) aimed at using data and artificial intelligence to automate processes and enable data-driven decision-making.
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    29:56

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Cold Call distills Harvard Business School's legendary case studies into podcast form. Hosted by Brian Kenny, the podcast airs every two weeks and features Harvard Business School faculty discussing cases they've written and the lessons they impart.
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