The Course Creator Show

Ready to hear from someone who’s built a thriving online business from the ground up? In this episode, I sit down with my longtime friend and online business pioneer, Meagan Williamson. Meagan and I started as OG bloggers in the Canadian home decor scene—long before either of us dove into course creation. Fast forward to today, and Meagan is a go-to expert in Pinterest marketing for digital businesses.We dive into her evolution from accidental blogger to seasoned course creator and Pinterest pro, reflecting on what we’ve learned over 15 years in the industry. Meagan’s sharing how she refined her launch strategy during her busy “mom of two” years, what she’s seeing as critical for online success in 2025, and why having a blogging background has been such an advantage in adapting to a constantly shifting digital world.Join us for an unfiltered chat on launching, navigating growth, and keeping the business fun, no matter how many pivots come your way!What You’ll Learn:- Meagan’s unique journey from home decor blogger to Pinterest expert- The power of refining one core offer vs. always launching something new- Key strategies for building patience and delayed gratification into your business- The surprising benefit of sticking with “old-school” strategies in a social media-driven worldResources Mentioned:- Meagan’s Website: https://www.meaganwilliamson.com- Connect with Meagan on Threads: @meaganawilliamson- Meagan’s Pinterest Program: https://pinpotential.com/ Support the show

Ever worried about someone stealing your online course or repackaging your hard work? If you’re a course creator, you know that copycats can show up in more ways than one, and this week’s episode is all about protecting your business. Today, I’m joined by lawyer and contract expert Jaime Bell from Contracts Market to tackle this all-too-common issue.From spotting subtle “inspirations” to finding your course on sketchy resale sites, Jaime shares everything you need to know to handle content theft—without losing your mind. She’ll walk you through exactly how to respond, how to document proof, and the steps you can take to get your work taken down. Whether it’s reaching out with a friendly DM or sending a formal takedown notice, you’ll walk away knowing what you can do when a copycat strikes.What you’ll learn in this episode:- Why content theft is becoming so common and how it affects creators- Steps to assess whether your work has actually been infringed upon- How to document proof of theft (screenshots, URLs, Looms—you name it)- Tips for confronting a creator who may have copied you- What a DMCA takedown notice is and how it works on sites like Facebook and Shopify- How to use copyright law to protect your work, even without a lawyer- Why drip content can protect your course and reduce chargebacksResources Mentioned in this Episode:-Get Jaime’s Contract Templates: https://www.thecontractsmarket.com/?ref=gemma_bonham_carter- Jaime’s Guide to Taking Down Copycats: https://www.thecontractsmarket.com/products/copyright-infringement-templates?ref=gemma_bonham_carter - Contracts Market on Instagram: https://www.instagram.com/contractsmarket - Free Whois Lookup Tool: https://www.whois.com - AccuHost Lookup Service: https://www.accuhost.com  Support the show

We’re welcoming Sam Vander Wielen, attorney turned 7-figure online course creator, who’s sharing how she scaled her legal templates business, built a thriving community, and nailed two record-breaking launches this year alone. After a burnout-filled career as a lawyer, Sam switched gears, using free calls to learn what her ideal clients really needed and turned those insights into her ultimate moneymaker—the Ultimate Bundle. Now, with 4,000+ buyers, she’s spilling all the strategies, from fostering genuine community to using micro-commitments to boost engagement.Whether you're struggling to gain traction or feeling uncertain about launching in a more competitive market, Sam shares how she’s kept her business booming by adapting to new consumer trends and injecting real value into every interaction.What You’ll Learn:- Why 2024 is still a strong year for course sales and launches- The story behind Sam’s Ultimate Bundle and her “aha” moment that led to it- How creating a community-driven offer supercharged her sales- Why engagement is key, and how micro-commitments make a difference- Tips for staying calm and confident during high-stakes launch periodsResources Mentioned:- Sam Vander Wielen’s Ultimate Bundle: https://www.samvanderwielen.com/bundle- Sam’s Instagram: https://www.instagram.com/samvanderwielen- Pre-Order Sam’s Book (coming April 15, 2024): *When I Start My Business, I’ll Be Happy* Support the show

The online course landscape is shifting, and today, we’re diving into what that means for you as a course creator. If you’ve been feeling the changes in 2024—from savvier buyers to fiercer competition—you’re not alone. But here’s the thing: adapting to this new environment is entirely possible if you know where to focus.In this episode, I’ll walk you through the changes in our industry, why they’re happening, and what you can do to keep your courses fresh, engaging, and appealing. From standing out in a crowded market to using AI tools that help students implement faster, these are the new strategies to help your course thrive. Plus, I’ll share the most critical piece that my top students are doubling down on right now to see success.What You’ll Learn:- The current state of online courses and what’s driving change- Why differentiation is crucial to standing out in today’s crowded market- Practical examples of what “good” vs. “bad” differentiation looks like- How AI can enhance your courses and give students quicker wins- Tips for streamlining your course to avoid information overload- Three core strategies to help you thrive in this new era of online learningResources Mentioned:- Get on the waitlist for our Black Friday Deal Week: https://learn.gemmabonhamcarter.com/2024-deals/- Gemma’s Course Creator School: https://gemmabonhamcarter.com/coursecreatorschool- Free Class: Launch Your Course: https://learn.gemmabonhamcarter.com/class/ Support the show