What in the World

Tradwife content is everywhere - you’ve seen it on your feed. Influencers showing off their sourdough loaves while talking about how lucky they are to be stay-at-home wives, mothers, and girlfriends. For some, it looks like an aspirational lifestyle - fairy-tale wealth, a beautiful home, family and no 9-5 job.
One of the biggest accounts like this is Nara Smith. And although she’s often seen as the face of the movement, she’s now said she doesn’t identify with the label.
Others using the hashtag on their content say the same.
We chat to Crystal Gorsuch, who is 20 and a stay-at-home mum. What does she think of the label and how has her content been received by people online?
Plus, Chelsea from the team talks to us about how this trend is changing and where it might go next.
Instagram: @bbcwhatintheworld
Email: whatintheworld@bbc.co.uk
WhatsApp: +44 330 12 33 22 6
Presenter: Hannah Gelbart
Producers: Emily Horler and Chelsea Coates
Editor: Verity Wilde

Dolly Parton was a country music star like no other. Following her death from cancer on Tuesday, everyone from President Donald Trump to Beyoncé has expressed condolences online. But the public mourning isn’t just about Dolly’s catalogue of hits like “I Will Always Love You,” “Jolene” and “9 to 5,” or her nearly 50 studio albums like “Backwoods Barbie.”
William Lee Adams, a BBC culture reporter, explains why Dolly’s legacy has only grown with time. We discuss her uplifting personality, endlessly quotable quotes, and philanthropic endeavours — from donating a million dollars to help fund the Moderna Covid-19 vaccine to the Imagination Library, her charity that has gifted children more than 200 million free books.
Instagram: @bbcwhatintheworld
Email: whatintheworld@bbc.co.uk
WhatsApp: +44 330 12 33 22 6
Presenter: Hannah Gelbart
Producers: William Lee Adams and Mollie Perella
Editors: Verity Wilde

Scientists have snapped some shiny new pictures of the Sun in the most detail we’ve ever seen. They used a super powerful solar telescope to show "whirlpools" of activity which are the Sun’s magnetic field being twisted and moved by the motion of hot gas.
Victoria Gill, our Science Correspondent chats to us about how the pictures were taken by the Inouye Solar Telescope and what they tell us about the universe.
Plus, we hear from three space photography enthusiasts and science content creators.
Instagram: @bbcwhatintheworld
Email: whatintheworld@bbc.co.uk
WhatsApp: +44 330 12 33 22 6
Presenter: Hannah Gelbart
Producers: Emily Horler, Chelsea Coates and Adam Chowdhury
Video Producer: Baldeep Chahal
Editor: Verity Wilde

Divine, a short-form video-sharing app, lets users create and share videos which are just six seconds long and repeat on a loop. It’s inspired by Vine, an app founded in 2012 that, at its peak, had more than 200 million monthly active users. It helped launch the careers of some of the internet's biggest stars, including Jake Paul and Lele Pons.
Laura Cress, a BBC tech reporter, explains how the app plans to shake up social media by banning AI and moving away from an algorithm that feeds people videos specific to their taste and browsing habits. Instead it uses an open, decentralized design that encourages people to engage with similar videos as other users.
Plus: Chelsea and Baldeep from the What in the World team re-enact some of the most iconic moments from the Vine era.
Instagram: @bbcwhatintheworld
Email: whatintheworld@bbc.co.uk
WhatsApp: +44 330 12 33 22 6
Presenter: Iqra Farooq
Producers: Chelsea Coates and William Lee Adams
Editors: Verity Wilde

Niu Lai, a low-budget Chinese animation film about a cow in a dream sequence, is going viral. Released on August 5, it earned less than $1,500 in its first ten days. But then — following snarky comments, bad reviews and widespread mockery by Gen-Z — the film found a larger audience and has now brought in more than $1.6 million dollars.
We speak with William Lee Adams, a BBC culture reporter, and Mengchen Zhang from the BBC’s Global China Unit. They discuss the film’s plot, its rudimentary animation and how bad publicity has helped it go viral at home and abroad. We also hear about the origins of the film, which was made by a mother and son over the course of five years.
Plus: Chinese content creator Marcelo Wang offers his hot take, and Utah-based content creator Cameron Cowley shares three of his favourite “so bad they’re good” films.
Instagram: @bbcwhatintheworld
Email: whatintheworld@bbc.co.uk
WhatsApp: +44 330 12 33 22 6
Presenter: Iqra Farooq
Producers: Benita Barden and William Lee Adams
Editors: Verity Wilde