Welcome to Going Indie with Antoine van der Lee, the podcast that dives deep into the world of independent creators and developers. Join Antoine as he chats wit...
From Apple Design Award to Indie Developer - Klemens Strasser
From Apple Design Award to Indie Developer: Klemens Strasser’s Inspiring JourneyIn this episode of the Going Indie Podcast, host Antoine delves into the fascinating journey of indie developer Klemens Strasser. Klemens, who transitioned from a student Apple Design Award winner to a full-time indie developer, shares his experiences and insights. They discuss his strategy for balancing multiple apps, the importance of accessibility, and lessons learned from his time working on the renowned app Fantastical. Klemens also provides valuable advice for aspiring indie developers, shedding light on marketing, paywall optimization, and maintaining a healthy work-life balance. Don’t miss this inspiring story filled with practical tips and honest reflections. This episode is sponsored by Superwall: Quickly build & test paywalls without shipping updates.Ready to turn your passion into independence? Follow Antoine's course, "From Side Project to Going Indie", at going-indie.com. By purchasing the course through this link, 20% of the price will go directly to Klemens, supporting his indie journey.TIMESTAMPS(00:00) - Introduction to the Apple Design Awards
(00:13) - Welcome to the Going Indie Podcast
(00:48) - Meet Klemens Strasser: Indie Developer
(02:07) - Journey to Becoming an iOS Developer
(03:10) - Working on Fantastical
(10:21) - Winning the Apple Design Award
(26:11) - The Importance of Accessibility
(31:53) - Sponsored by www.superwall.com
(32:35) - Joining the Indie House at WWDC
(32:40) - The Indie Journey Begins
(33:12) - Taking the Leap: Planning and Financial Security
(35:38) - App Development and Paywall Strategies
(37:14) - The Importance of Marketing and User Feedback
(41:16) - Balancing Multiple Projects and Learning from Experience
(01:04:41) - Work-Life Balance and Staying Creative
(01:09:58) - Closing Thoughts and Advice for Aspiring Indies
VIDEOClick here to watch a video of this episode.
ABOUT OUR GUESTX: x.com/klemensstrasserBluesky: bsky.app/profile/strasser.bsky.socialArt of Fauna - Nature Puzzles: apps.apple.com/app/apple-store/id1630468596Personal website: strasser.appABOUT OUR PODCASTJoin Antoine van der Lee on Going Indie, the podcast that explores the journeys of independent creators and developers. Each month, Antoine chats with indie creators from around the world, uncovering the strategies, challenges, and habits that helped them turn side projects into thriving businesses. Whether you dream of going indie or want to refine your journey, this podcast delivers real-world insights and practical advice. Ready to take the leap? Follow Antoine’s course, From Side Project to Going Indie, at going-indie.com.Check out the full podcast here:https://www.youtube.com/playlist?list=PLg4qABgFp_nR8uTWuI9EoUa2TFma4ifFvDon’t forget to subscribe!Check out my course if you're ready to start your indie journey:https://www.going-indie.comTHIS PODCAST IS MADE POSSIBLE BY SWIFTLEEhttps://www.avanderlee.comAND ROCKETSIMThe "Essential Developer Tool for App Developers" as recommended by Apple:https://www.rocketsim.appGET IN TOUCHContact us on [email protected] THE NEXT EPISODEYou can find all the details here: https://podcast.going-indie.com/sponsorFOLLOW US ON SOCIALGet updates or reach out to Get updates on our Social Media Profiles!Twitter: twitter.com/twannlBluesky: bsky.app/profile/avanderlee.comSpotify: open.spotify.com/show/41dH1bzaTZ2ZZsZ9g6UD2a
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1:12:44
The Golden Ratio - Hidde van der Ploeg
Exploring the Indie Journey: From Designer to Successful App DeveloperIn this episode of Going Indie Podcast, we sit down with Hidde van der Ploeg, an indie developer and designer. Hidde shares his journey from being a designer to teaching himself to code and building successful apps like Gola, NowPlaying, and Helm. He talks about starting with Objective-C, transitioning to Swift, and the challenges and triumphs along the way. Hidde also discusses the importance of design consistency, dealing with client projects, the role of inspiration, and why collaboration can be beneficial for indie developers. This episode is a treasure trove of insights for aspiring indie developers, designers, and anyone interested in the intersection of design and development.This episode is sponsored by Adapty: Revenue management platform for mobile apps.Ready to turn your passion into independence? Follow Antoine's course, "From Side Project to Going Indie", at going-indie.com.TIMESTAMPS(00:00) - Introduction to the Golden Ratio
(00:13) - Welcome to the Deep Podcast
(00:21) - Interview with Hidde van der Ploeg
(00:35) - Hidde's Journey from Designer to Developer
(03:20) - Learning to Code: Hidde's Experience
(05:20) - First App Development Challenges
(06:03) - The Evolution of Hidde's Apps
(06:54) - The Importance of WatchOS
(10:51) - Transitioning to Full-Time Indie Development
(19:29) - Adapty Sponsorship
(20:19) - How you can go Indie
(21:05) - Balancing Client Work and Indie Projects
(23:03) - Design Inspiration and Style
(29:53) - Understanding the Design Process
(30:29) - Starting with a Problem
(31:05) - Designing for Clarity and Personal Touch
(33:09) - Balancing Functionality and Aesthetics
(37:03) - Importance of Consistency in Design
(38:39) - Hierarchy and Spacing in Design
(42:29) - Learning Design Through Practice
(52:49) - Collaborating and Sharing Ideas
(54:37) - Challenges and Solutions in Indie Development
(55:28) - Working with Partners and Revenue Sharing
(58:57) - Concluding Thoughts and Inspirations
VIDEOClick here to watch a video of this episode.
ABOUT OUR GUESTTwitter: twitter.com/hiddevdploegHelm for App Store Connect: helm-app.comABOUT OUR PODCASTJoin Antoine van der Lee on Going Indie, the podcast that explores the journeys of independent creators and developers. Each month, Antoine chats with indie creators from around the world, uncovering the strategies, challenges, and habits that helped them turn side projects into thriving businesses. Whether you dream of going indie or want to refine your journey, this podcast delivers real-world insights and practical advice. Ready to take the leap? Follow Antoine’s course, From Side Project to Going Indie, at going-indie.com.Check out the full podcast here:https://www.youtube.com/playlist?list=PLg4qABgFp_nR8uTWuI9EoUa2TFma4ifFvDon’t forget to subscribe!Check out my course if you're ready to start your indie journey:https://www.going-indie.comTHIS PODCAST IS MADE POSSIBLE BY SWIFTLEEhttps://www.avanderlee.comAND ROCKETSIMThe "Essential Developer Tool for App Developers" as recommended by Apple:https://www.rocketsim.appGET IN TOUCHContact us on [email protected] THE NEXT EPISODEYou can find all the details here: https://podcast.going-indie.com/sponsorFOLLOW US ON SOCIALGet updates or reach out to Get updates on our Social Media Profiles!Twitter: twitter.com/twannlSpotify: open.spotify.com/show/41dH1bzaTZ2ZZsZ9g6UD2a
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59:47
Shipping side projects in 2-2-2 Easy Steps - Jordi Bruin
In the premiere episode of the Going Indie Podcast, host Antoine dives deep with seasoned indie developer Jordi Bruin. They explore the intricacies of managing and updating multiple apps, fast-paced development strategies, and transitioning from industry analyst to indie developer. The conversation highlights leveraging new APIs for inspiration and balancing personal and professional projects. Jordi also shares his unique '2-2-2 methodology' for app creation, tips on building a personal audience, staying motivated, and embracing the indie lifestyle. This episode is sponsored by superwall.com: Quickly build & test paywalls without shipping updates.Ready to turn your passion into independence? Follow Antoine's course, "From Side Project to Going Indie", at going-indie.com.TIMESTAMPS(00:00) - New APIs and Inspiration
(00:17) - Introduction to the Going Indie Podcast
(00:49) - Meet Jordi Bruin: Indie Developer
(01:18) - Jordi's Journey to Development
(02:24) - From Agency to Indie: The Transition
(04:27) - Early Projects and Learning Curves
(07:59) - Going Full-Time Indie
(12:55) - Mac Utility Apps and Quick Success
(13:41) - The Notch App and Press Attention
(16:42) - SuperWall Sponsorship
(17:40) - Leveraging New APIs for Innovation
(30:20) - The 2-2-2 Methodology
(33:28) - The Two-Week Release Strategy
(34:33) - Prioritizing Core Features
(35:27) - Leveraging Past Projects
(36:14) - Iterative Development and Feedback
(39:16) - The Bakery App Success Story
(43:11) - Maintaining and Updating Apps
(53:53) - Building an Audience and Marketing
(01:04:55) - Tips for Aspiring Indie Developers
VIDEOClick here to watch a video of this episode.
ABOUT OUR GUESTTwitter: https://twitter.com/jordibruin2-2-2 Methodology Course: https://gumroad.com/a/771970163/bltksABOUT OUR PODCASTJoin Antoine van der Lee on Going Indie, the podcast that explores the journeys of independent creators and developers. Each month, Antoine chats with indie creators from around the world, uncovering the strategies, challenges, and habits that helped them turn side projects into thriving businesses. Whether you dream of going indie or want to refine your journey, this podcast delivers real-world insights and practical advice. Ready to take the leap? Follow Antoine’s course, From Side Project to Going Indie, at https://www.going-indie.com.Check out the full podcast here:https://www.youtube.com/playlist?list=PLg4qABgFp_nR8uTWuI9EoUa2TFma4ifFvDon’t forget to subscribe!Check out my course if you're ready to start your indie journey:https://www.going-indie.comTHIS PODCAST IS MADE POSSIBLE BY SWIFTLEEhttps://www.avanderlee.comAND ROCKETSIMThe "Essential Developer Tool for App Developers" as recommended by Apple:https://www.rocketsim.appGET IN TOUCHContact us on [email protected] THE NEXT EPISODEYou can find all the details here: https://podcast.going-indie.com/sponsorFOLLOW US ON SOCIALGet updates or reach out to Get updates on our Social Media Profiles!Twitter: https://twitter.com/twannlSpotify: https://open.spotify.com/show/41dH1bzaTZ2ZZsZ9g6UD2a
Welcome to Going Indie with Antoine van der Lee, the podcast that dives deep into the world of independent creators and developers. Join Antoine as he chats with indie creators from around the globe, sharing their stories, insights, and the challenges they’ve overcome. From turning side projects into successful businesses to breaking free from the 9-to-5 grind, each episode uncovers the habits, strategies, and tools that help these creators thrive on their own terms.
Whether you’re dreaming of independence, looking to refine your indie career, or seeking inspiration to take the leap, this podcast delivers real-world advice and practical tips. Each month, Antoine welcomes a new guest to discuss their journey, offering you a valuable peek into the mindset of those who’ve successfully gone indie.
Tune in to hear from experienced creators and discover how you can make the leap to independence, freedom, and business success.
Ready to turn your passion into independence? Follow Antoine's course, "From Side Project to Going Indie", at going-indie.com.
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